Previous Innovators 2019 | 2018 | 2017

 
 

Keteka

Keteka is an online tours and activities marketplace and booking engine that lets travelers book unique, safe and authentic, tours with validated local guides in frontier markets, offering dignified economic opportunity for local communities and life changing experiences for travelers.

Local tour operators often have the most unique and authentic experiences to offer travelers, however, they lack the resources to properly market themselves online. On the other side travelers book transportation and lodging online, however it’s incredibly difficult to reliably book authentic local tours and activities online. Only 4% of all tours and activities are currently booked online, and it’s especially difficult with regard to local sustainable activities in developing countries.

Keteka allows local guides the ability to directly benefit from the economic opportunity in tourism with unprecedented access to digital marketing, widespread global distribution, and a fair business model; enabling Keteka to also connect travelers to the most unique, safe, and authentic experiences in frontier markets, easily booked online.


 
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KYLE WIGGINS

Co-Founder & CEO
Keteka